The Importance of Bleed in Printing

The Importance of Bleed in Printing

The Importance of Bleed in Printing

For some reason, many people are not aware of the importance of bleed in printing. In past experiences, many artworks come in at final size for print. Designers don’t realize that if you are adding images to the background of any project – bleed must be added.

Using the standard business card dimensions, the following paragraph will explain further.

The standard business card size in the printing world is 3.5″ by 2″. When creating documents for business card that contains images in the background and on the edges; the images must cross over at least 1/8″ (or 0.125″) on all sides. This creating a new size is now 3.75″x2.25″.

Bleed is important for any document that has images that will cross over. The reason is that more than one business card is printed on a bigger sheet and then cut to final size of 3.5″x2″. If the image is right at the edge with NO bleed, you will not have a clean finish and in some cases you may have white on the edges.

Below is a diagram of how bleed works.

Another valuable thing to remember when creating any artwork is to leave breathing room for the text on the inside of your document. Text that is too choose to the edges (Final Cut Line in below diagram) will be chopped once on the cutting knife. Most printers will notice this issue before printing, however, it is good practice to prepare your document this way.

 

bleed for printing

 

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